Exploring internal organisational communication dynamics in the professional football industry

نویسندگان

چکیده

Purpose Relative to the increasing focus on organisations’ outward communication consistency and coherency, internal taking place between different organisational functions is under-explored. The study aims address following two research questions: What form does cross-functional take within organisations? How do features of work climate influence communication? Design/methodology/approach draws qualitative data generated from semi-structured interviews with media marketing managers 33 professional football organisations operating in English Premier League. Findings Thematic patterns practices climates lead development a new communications typology, comprising: Type 1: collaborative symmetrical (cohesive climate); 2: unstructured informal (friendly 3: silos (divisive climate). Originality/value Internal are deemed fundamental success, yet there remains limited empirical evidence such or how they interact an organisation’s climate. introduces typology develop extend theory practice communications.

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ژورنال

عنوان ژورنال: European Journal of Marketing

سال: 2021

ISSN: ['0309-0566', '1758-7123']

DOI: https://doi.org/10.1108/ejm-05-2019-0422